Tag: meeting planner


Two Reasons Why Crowdsourcing Your Conference Content Won’t Work

Let’s put children in charge of their own meals. Being the forward thinking leaders that we are, we’ll allow kids to decide what they want to eat. We’ll use an online voting system similar to Digg so kids can crowdsource the suggestions. They’ll even be allowed to announce to their friends which food items they … [Read more…]

The Wal-Mart Conference Experience: Why It Doesn’t Scale

We’re not in Manhattan anymore. That’s the tagline for the Sarah Jessica Parker, Hugh Grant movie Did You Hear About The Morgans? The plot: An estranged New York couple observes a murder and is relocated to a small town in Wyoming as part of a witness-protection program. In the movie, Parker’s character did not pack … [Read more…]

Do Conference Session Learning Objectives Really Matter?

This is the last in a series of posts on writing better conference session descriptions. Read the previous posts Conference Descriptions That Whet The Appetite, an overview of the four elements of a successful conference description, How To Write Killer Conference Session Titles That Attract Attendees and Crafting Better Conference Materials: Writing Session Descriptions For … [Read more…]

Crafting Better Conference Materials: Writing Session Descriptions For Dummies

This is the third in a series of posts on writing better conference session descriptions. Read the first post Conference Descriptions That Whet The Appetite, an overview of the four elements of a successful conference description, or second post How To Write Killer Conference Session Titles That Attract Attendees. Begin With The End In Mind … [Read more…]

How To Write Killer Conference Session Titles That Attract Attendees

This is the second in a series of posts on writing better conference session descriptions. Read the first post Conference Descriptions That Whet The Appetite, an overview of the four elements of a successful conference description. What is the primary purpose of most conference session titles, descriptions and learner objectives? Did you say, “To get … [Read more…]

Conference Session Descriptions That Whet the Appetite

This is the first in a series on writing better conference session descriptions. This overview article was written (well, ghostwritten by me in collaboration with Dave Lutz) for Dave’s People & Processes column in PCMA’s March edition of Convene. In subsequent posts, we’ll explore conference sessions titles, descriptions and learner objectives in more detail. Why … [Read more…]

13 Things You Can Do Now To Improve Your Conference Content

Imagine you are going to hear Martin Luther King’s memorable “I’ve Got A Dream” speech for the first time, live and in person. You grab your time machine manual and follow its instructions. You step into your time machine and set the location for the steps of the Lincoln Monument and the date for August … [Read more…]

Baseball, Children’s Counting Rhymes And Virtual Events

Eeny, meeny, miny, moe Face-To-Face or Virtual Go My mother told me To pick the very best one And you are [not] it. Often when meeting professionals consider whether to offer a face-to-face or virtual event, they feel as if the choice is best made by using a children’s counting rhyme. You know… Pizza, pizza, … [Read more…]

Conference Organizers: Let’s Do The Time Warp Again

It’s so dreamy, oh fantasy free me So you can’t see me, no not at all In another dimension, with voyeuristic intention Well-secluded, I see all With a bit of a mind flip You’re there in the time slip And nothing can ever be the same You’re spaced out on sensation, like you’re under sedation … [Read more…]

Is It Our (De)-Fault To Distance Ourselves From The Meeting’s Content And Programming?

What event professional do you know that takes full responsibility for the entire attendee experience at their face-to-face event or meeting? What would meetings and events look like if meeting professional’s quit blaming others for the content, programming and experience of the event? For the past 18 months I’ve consistently heard meetings and event professionals … [Read more…]