Think Left, Right, Low & High: Think Differently About Attracting Gen X & Y To Your Next Event February 17, 2010 by Jeff Hurt CEIR Report Power Of Exhibitions In 21st Century Review Part II Read part I. Think left and think right and think low and think high. Oh, the thinks you can think up if only you try! Dr. Seuss Theodore Gisele, aka Dr. Seuss, had a great idea about thinking. Think differently. Now apply Dr. Seuss’ … [Read more…] Filed Under: Attendance Marketing Tagged With: , CEIR, conferences, event, GenX, GenY, IAEE, ICEEM, meeting planner, Millennial, Power of Exhibitions In 21st Century, tradeshow
Don’t You Forget About Me: 5 Considerations To Attract Gen X & Y Attendees February 16, 2010 by Jeff Hurt CEIR Report Power Of Exhibitions In 21st Century Review Part I “A trade show is a trade show … I don’t expect anything to change.” Chad, 26. Imagine this comment came from one of your recent conference attendees. What would you do? How would you engage Chad in a future exhibition or event? Chad’s negative … [Read more…] Filed Under: Attendance Marketing Tagged With: , CEIR, conferences, event, GenX, GenY, IAEE, ICEEM, meeting planner, Millennial, Power of Exhibitions In 21st Century, tradeshow
Social Media Celebs, Eventprofs & Great Content Mix It Up At EventCamp 2010 January 29, 2010 by Jeff Hurt Take 1 part social media. Add 1 part event and meeting professionals. Add 1 part social media specialists. Slowly stir in content from social media celebs, event professionals and attendees. Blend OpenSpace, Unconference and traditional conference elements. Let saturate at the Roger Smith Hotel in New York City. What is this a recipe for? EventCamp 2010, … [Read more…] Filed Under: Social Media Tagged With: , conferences, event, event technology, EventCamp 2010, meeting planner, Social Media, Social Media Week NY, Web 2.0
Look Out! Run For Your Lives. They’re Coming To Your Next Event! Attendee 2.0 January 22, 2010 by Jeff Hurt Conference organizers and speakers, they’re coming to your next event. Bigger than the Blob. Mightier than the Undead. Faster than the Twilight Vampires. Here they come as you shake in your boots. Meet your new audiences: Attendee 2.0. They are coming to your next event and like the Blob, have the potential to overtake … [Read more…] Filed Under: Event Planning Tagged With: , association, Attendee 2.0, conferences, Education & Adult Learning, event, meeting planner, Web 2.0
Fore! Some Master It. Others Teach It. A Speaker Selection Golf Lesson For Meeting Professionals January 18, 2010 by Jeff Hurt In early history, golf was reserved for the royals, played with sticks and pebbles over natural landscapes. During the Industrial Revolution, golf clubs and balls became mass produced and inexpensive enough for more of us to chase the little white ball around a fairway, rough and other hazards. Today, there are millions of golfers in … [Read more…] Filed Under: Speaker Coaching Tagged With: , association, conferences, Education & Adult Learning, master presenters, meeting planner, speaker, Speaker Emerging Practices, subject matter experts
Social Conference Strategy Without Human Engagement = Fail January 9, 2010 by Jeff Hurt Social Conference Strategy Without Human Engagement = Fail or Why Conference Organizers Need To Think Like Community Managers Canned speeches and passive audiences are out! Conference attendees have reached keynote fatigue. Attendees want conferences that implement more social strategies. Not sure what a “Social Conference” is? Read Do You Conference Social? and 6 Steps For … [Read more…] Filed Under: Event Planning Tagged With: , association, Conference 2.0, conferences, content, Education & Adult Learning, engagement, event, Living Conference, meeting, meeting planner, social conference