Tag: Web 2.0


Juice Up Your Conference App

It’s time to juice up your attendees’ conference experience with a mobile app. The best built-for-purpose conference apps provide a seamless and user-friendly experience that can be customized by the attendee. Conference Mobile Apps Here To Stay Built-for-purpose conference apps have hit the fast-follower stage. In fact, most major conferences are in their second or … [Read more…]

Three Effective Social Media Strategies

Out:  Using Facebook pages and organization Twitter accounts to solely broadcast newsletters, press releases, announcements and sales. In: Using social media intentionally, integrated with all marketing channels and crossing organizational silos, to engage people. Who do we want to engage? People we already know. People we don’t know. From Loyalty To Acquisition Most social media … [Read more…]

Connect To The New Social Nervous System Or Become Roadkill

“What is transpiring is momentous, nothing less than the planet wiring itself a new nervous system.  If your organization is not linked into this nervous system, you will be hard pressed to participate in the planet’s future. To be more specific, amidst the texting and Twittering and Facebooking of a generation of digital natives, the … [Read more…]

A Twitter Conference Primer: Part 3 – Onsite Engagement, Follow-Up And 16 Resources

This is the third in a series on using Twitter at your conference or event. A Twitter Conference Primer: Part 1 – Preparing For The Event A Twitter Conference Primer: Part 2 – Marketing And Engagement You’ve set up your hashtag, marketed it on your conference materials and your marketing engagement plan is moving forward. … [Read more…]

A Twitter Conference Primer: Part 1 – Preparing For The Event

It’s like the sound of fingernails scraping on a chalkboard. It’s unpleasant. And annoying.  It similar to a primate’s warning cry striking fear in the tribe that a predator is near. Few of us can avoid cringing in agony when we hear that sound. We respond with adverse reactions. That’s exactly how I feel when … [Read more…]

The One Technology Tool Most Associations And Conferences Need Today

Today’s networked individuals have shaped the Internet into something especially hospitable to an emerging class of citizens – the participatory class. The Internet pioneers built into its structure, organization, model of governance and sustainability, the potential for creation, collaboration, sharing and interactive learning. One of the most important characteristics of this Web 2.0 World is … [Read more…]

Five New Event And Meetings Tech Tools To Consider

Have you seen these new meeting and event tech tools? Sometimes staying abreast of the latest tech tools can seem daunting, especially in a world where change is the constant. Here are five tech tools that are worth reviewing. almost.at – Online Free Real Time Event Aggregator Website A free conference and event real-time aggregator … [Read more…]

A Blueprint For Socially Augmented Events: The Seven Stages Recap

On June 15, at the PCMA Education Conference 2010, I saw Scott Klososky present how to use social technologies in the seven stages of event planning.  The title of his presentation was “A Blueprint For Socially Augmented Events.” Scott’s presentation was mind boggling, thought-provoking and progressive. He laid it all on the line and challenged … [Read more…]

35 Tips To Successfully Use Twitter For Your Event

You’ve decided to take the plunge and create a Twitter profile for your event. So what’s next? Where do you start? What should you do? Here are 35 tips to help you manage your Twitter event profile and experience. 1. When setting up your Twitter account, use the full name of the conference or event … [Read more…]

Better Meeting Planning Through Technology

Recently, I had the opportunity to moderate a PYM Knowledge Series discussion of three meetings and events technology experts on “Better Meeting Planning Through Technology.” From cost-saving audio/visual tips to things that seem more at home in a science fiction novel, like self-cleaning tablecloths and augmented reality, the panelists share their ideas for how meeting … [Read more…]