The education landscape of 2020 will be characterized by the blurring of boundaries. Learning anywhere and anytime will be commonplace in many different ways based on the ubiquitous and innovative use of technology. Our organizations face a duality of change—conceptual and technological—regarding the practices of education and learning. The practices of teaching, presenting and learning will undergo fundamental change as it responds to global, social, political, technological and of … [Read more...]
License Attendees To Drive Their Brains To The Streets Of Increased Conference Value
The majority of your conference attendees believe that their conference learning is all about self discipline. They think that the more conference education sessions that they attend, the more information they can absorb. The only strategy they know is to strive hard and fast to physically hear as many speakers as possible. That intentional effort rarely works. Usually, it backfires. Part of our challenge is that we don’t understand our own brains. License To Drive To help your … [Read more...]
Your Conference Attendees Utterly Deep Driving Need To Share Experiences
My sister likes to talk! Saying she like to talk is an understatement. I don’t think she ever stops talking except when she sleeps. She is not that much different from my father. He likes to talk and talk and talk. And a couple of my very close friends are like that too. They all like to talk about their experiences—good and bad. And after some reflection, I guess I like talking about myself too. I’m doing it right now in this blog post. Sharing Information Gets Us High There is a … [Read more...]
Your Conference Needs To Offer Transformational Learning Not Informational Learning
Which word describes the type of conference education sessions you prefer to attend? Pick one. Informed or transformed? The Best Learning At Conferences For me, I want to be more than just informed. I can be informed by reading information online. I don’t need to travel to a conference to become informed. I prefer a conference experience that is transformational! It transforms my thinking, my perspective, my attitude, my actions and my habits. Those are the type of conference experiences … [Read more...]
Time To Face This Ironic Truth: We Do Not Learn From Experience
There, I said it. People do not learn from experience. You may think you learn from experience but… People only learn from reflecting on their experience. That’s the point author, facilitator and educator Sivasailam “Thiagi” Thiagarajan drives home in his writings and workshops. The Key To Learning From An Experience If people learn from experience, Thiagi stresses, would they make the same mistake over and over again in their life? The key to learning from an experience is thinking … [Read more...]
Association Virtual Event Strategy Benchmarking
Life moves pretty fast. If you don’t stop and look around once in a while, you could miss it. - Ferris Bueller Virtual event strategies are evolving fast too! First, many tried to monetize them (instead of viewing them as a campaign). Next, quite a few associations embraced hybrid as their future. Now we’re seeing a trend emerging with scheduled replays. But do any of us know what’s working best or what the future holds? We Need More Data Luckily, our friends over at Tagoras are going to … [Read more...]
Changes In The Information Cycle Are Driving Conference Education Reform
Conferences (and associations) used to be the go-to source for information and content about a profession or industry. Today, the tools of content creation and distribution actually rest in the hands of individuals. Anyone can create and share content. While not everyone wants to be a content creator, everyone has an interest in organizing and packing information in their own, unique way. We Relate Differently To Information Today Today, we relate to information differently. We can receive … [Read more...]
Most Association And Conference Beliefs About Attendee Learning Are Wasted Efforts
The empirical research on how we learn and remember shows that… …Most of what we know as truth about learning is nothing more than wasted effort! The learning opportunities that we offer to our customers and members are based on outdated theory, lore, past experiences and gut instincts. And the empirical evidence says much of our education offerings are nothing more than wasted effort and time! Our Intuition About Learning Is Wrong “People generally are going about learning in the wrong … [Read more...]
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