Tag: association best practices


Your Conference Is Offering Learning Scrap That Is Not Even Worth Recycling

Your conference and association value proposition is under attack! Education and networking are two benefits of conference attendance and association membership. Yet, education is being disrupted in major ways. When employees spend too much time in education offerings that do not translate into increased performance and productivity, it is learning scrap. It’s wasted information, knowledge … [Read more…]

Five Fears That Keep You From Accomplishing Amazingly Awesome Stuff

If you’re an association executive or conference organizer, you know where you stand within your organization. Deep down, you desire to be and do more. No, your drive is not greed in disguise. Nor is your drive selfish in nature. It’s actually a noble drive as you want to make a difference. Your drive is … [Read more…]

Establishing A New Model To Select Conference Content And Programming

Is it time to end the speaker call for proposals? Does the traditional open call for topics and speakers actually meet the conference audience’s needs? The traditional call for volunteer and professional speakers is a roll of the dice that the submissions meet the needs of the conference attendees. Too often staff and committees rely … [Read more…]

Leading Change With Brain Friendly Strategies

Change can be hard! All organizations face challenges of maintaining employee or volunteer engagement and motivation in the midst of uncertainty. Organizational change is challenging even in the best situations. According to McKinsey Quarterly, 2010, only about 30% of organizations are successful with organizational change. For many people, the unknown is extremely frightening. We default … [Read more…]

Five Learning Agility Traits You Need To Keep From Failing

In today’s world of high velocity change, conference organizers, meeting professionals and association leaders need to be more agile than ever. Adapting to new business models, working with virtual teams, identifying ongoing macro, industry and organization trends that will impact customers, and using predictive analysis are just some of the traits today’s leaders need. In … [Read more…]

Are You Attracting Your Best Attendees Or Are You Repelling Them?

Why are conference organizers doing so many things that repel their best customers? Instead of bombarding paying attendees with marketing messages, how about just making good on your promise to deliver education and networking opportunities? Missed Opportunities To Grow Attendee Loyalty This summer, I attended three large conferences – one in our industry and two … [Read more…]

Your Training Programs Are Preposterous And Fail Miserably To Foster Learning

Training is for dogs. Have you ever heard someone say, “I’m educating my dogs” or “I’m instructing my dogs.” Of course you haven’t. That’s because most training programs are for dogs. The Education Semantics Challenge Many people use the words training, education, instruction and learning interchangeably. However each conveys a unique message and meaning. Individually … [Read more…]

Are Your Organization’s Learning Opportunities Outdated?

Is your organization offering learning opportunities that are based on an outdated model? Or have you positioned your organization to offer learning opportunities that are proven to be successful today and align with your participants’ learning? No, I’m not just talking about the linear advancement of technology as applied to learning. Technology is a factor … [Read more…]

Are You Still Providing Education Opportunities Based On The Industrial Revolution Model?

Is your organization still trying to make revenue from didactic forms of education and instruction? Are you using a hierarchical, top-down, command and control delivery model? Are you providing content that seems out of context in today’s every changing global market? If you are, you are showing your age. You are announcing to the world … [Read more…]