Transitioning From The Experience Economy To The Social Economy July 8, 2011 by Jeff Hurt To paraphrase President Bill Clinton, “It’s the Social Economy, stupid!” The McCann Worldgroup says that we have moved from the Experience Economy to the Social Economy. Their research indicates that the current economy is moving into a new phase where people seek to define themselves by their ability to connect, share and communicate. Consumers place … [Read more…] Filed Under: Experience Design Tagged With: , association best practices, experience economy, meeting planning best practices, social economy, social identity, social networking
Participatory Conferences And Events: Participatory Design Or Design For Participation? June 29, 2011 by Jeff Hurt Here’s a test. Pick which statement best defines a participatory conference. A. Conference organizers invite prospective attendees to participate in the development, design and planning of a conference experience. B. Conference organizers design a conference experience using an intentional internal design process however once the conference begins, it invites attendees to contribute, participate and interact. … [Read more…] Filed Under: Conference Education, Experience Design Tagged With: , attendee engagement, design for participation, engagement, meeting planning best practices, participatory class, participatory conferences, participatory culture, participatory design
Invasion Of The Participatory Culture [PPT] June 17, 2011 by Jeff Hurt If you haven’t made the shift from serving members to involving them, consider this your wake-up call — and your roadmap. Sociologists identify today’s online networked individuals as the participatory class. For many adults, the Internet primarily means the web. For others it means chat, connecting with friends, email, games, movies, social networks, text, video … [Read more…] Filed Under: Experience Design Tagged With: , active participation, participatory class, participatory culture
Why Your Conference Needs Meeting Anthropologists March 24, 2011 by Jeff Hurt Your annual meeting needs a couple of meeting anthropologists! No, not a couple of people in Raiders of the Lost Ark clothing, carrying shovels and picks. You need curious people, preferably outsiders, to observe your meeting participants’ actions, behaviors, decisions and group culture. You need to know how your attendees interact with each other, respond … [Read more…] Filed Under: Event Planning, Experience Design Tagged With: , conferences, meeting planner, meeting planning best practices
8 Pre-Conference Strategies To Engage Your Participants March 10, 2011 by Jeff Hurt A lot of energy, time and passion is put into planning a conference. Many focus on all the onsite logistics running smoothly. Seeing Conferences In A Ecosystem Of Customer Touchpoints Conference participants focus on their experience. Their emotions range from the pre-conference anticipation and hype to the post-conference blues and exhaustion. And often the … [Read more…] Filed Under: Attendance Marketing, Experience Design Tagged With: , conferences, ecosystem of touchpoints, engagement, event technology, meeting planning best practices
The Conference Backchannel: Bonus Or Bomb? February 24, 2011 by Jeff Hurt When I say Twitter backchannel, what’s your first reaction? Seriously, what’s the first thing that you think? Huh? What’s that? OMG, that’s a way to destroy the speaker’s presentation! We can’t do that. What if someone has something negative or childish to say about the presenter or the event and it gets displayed for everyone … [Read more…] Filed Under: Experience Design Tagged With: , backchannel, conferences, engagement, event technology, twitter, Twitter for events
10 Key Gaming Elements To Increase Conference Engagement February 22, 2011 by Jeff Hurt Online games, MMOs, are changing the way people work, meet and interact. What Are MMOs? Multiplayer online role-playing games (MMORPGs, MMOGs or MMOs) are sophisticated games with immersive environments. They support hundreds to thousands of players simultaneously. Played on the Internet, they feature a virtual world, a story with goals, avatars and guilds. Players engage … [Read more…] Filed Under: Conference Networking, Experience Design Tagged With: , conferences, engagement, massively multiplayer online games, MMO, MMORPG, online games
Why The PCMA Learning Lounge Worked February 10, 2011 by Jeff Hurt “What if no one shows up? What will we do?” It was 6:45 am on a Monday morning in Las Vegas. We wondered if anyone would actually show up when PCMA’s Convening Leaders’ Learning Lounge opened at 7 am. As the final countdown started, we were about to find out first hand if people would … [Read more…] Filed Under: Conference Education, Experience Design Tagged With: , active learning, active participation, adult learning, conferences, engagement, Learning Lounge, PCMA11
What Dr. Seuss, Horton The Elephant, Oprah And Conferences Have In Common January 17, 2011 by Jeff Hurt “We are here. We are here. We are here,” cried the Whos of Who-ville. “Boil that dust speck! Boil that dust speck! Boil! Boil! Boil!” chanted the Wickersham brothers. Horton The Elephant Most people know the story of Horton the Elephant. Horton hears a small speck of dust talking to him. Amazingly, that small speck … [Read more…] Filed Under: Experience Design Tagged With: , association, conference purpose, conferences, meeting, meeting planner
From The Mixed-Up Files Of Association Conference Misguided Behavior December 29, 2010 by Jeff Hurt It was an opening general session with a marquee headliner. I was anxious to hear him. The session started to great fanfare and hoopla. The Minute By Minute Replay Fifteen minutes later, I felt like I was watching those hideous commercials that theaters play before the movie trailers start. I was Waiting For Godot. The … [Read more…] Filed Under: Experience Design Tagged With: , association, conference tips, conferences, general sessions
