Most healthcare professionals are career motivated by saving/improving lives. They make a commitment to lifelong learning to be the best that they can be. Keeping up with the latest in evidence-based diagnosis and treatments is, in itself, a herculean task. In the new world of value-based care and compensation, private practices will have the most … [Read more…]
Every conference experiences change. Well, at least is should experience some change. Especially if it’s a healthy and growing conference. Yet some conference organizers—those that keep their finger on the intersection of society, their profession and their customers’ industry—sense that they are in the midst of radical change. It’s the kind that only happens every … [Read more…]
You don’t have to leap tall buildings in a single bound. Nor do you have to fly at the speed of light to respond to a conference crisis. Nor do you have to use your special hidden super powers to meet your attendees’ expectations. Instead, it’s more about reliability than heroics. It’s about creating a … [Read more…]
The future conference is not about the environment, the furniture, the venue, the audio visual or the technology. The future conference is about increasing the paying attendee’s ROI. The future conference is about helping the attendee transfer and apply their conference learning to their job. Actually, the fundamental job of future conferences is threefold: To … [Read more…]
So what’s the difference between a growing, healthy conference and a declining one? Well, there are a lot of differences. Leadership—boards, committees, volunteers, staff—of growing, healthy conferences share some common attitudes. And leaders of declining conferences share similar outlooks as well. These mindsets have a huge influence on a meeting’s outcomes. Here are five leadership … [Read more…]
Attracting the next generation of participants is an urgent priority for most professional conference organizers. Too often we think that means injecting conference botox to give our event a more youthful, trendy hip vibe. Yet it is much more than giving our conference a face-lift. The Conference Demographic Bell Curve Recently, I was involved in … [Read more…]
Vision…it’s easy to talk about. It’s hard to create and implement. And it’s often even harder to upgrade. What’s your vision for the 21st Century conference? How are conferences evolving? As the new year starts, there’s no time like the present to think about creating a fresh vision and adopting a new frame of mind … [Read more…]
I have a fairly inquisitive mind. I like to ponder things and ask tough questions. Wondering who, what, why, why not, how and when. I’m always chewing the cud so to speak. Thinking about how to improve things. Make them better. Thinking About Questions And Experiences I think a lot about how to improve a … [Read more…]
As a conference organizer, how would you rank your competency regarding conference technologies like registration, speaker management databases, exhibits, conference apps, wayfinding signage, email marketing, CRM data bases and social media? Technology geek, technophobe or somewhere in between? The most effective and valuable meeting professionals are squarely in the middle. Why Two Tech Extremes Don’t … [Read more…]
Have conferences become too enthralled with experts and attendees swapping solutions? Have conference organizers resigned themselves to the inertia of the way we’ve always done it? Is the traditional conference experience in danger of being institutionalized which devalues individual expression? Are we addicted to providing passive plop, placate and pay* experiences? Are conference organizers sitting … [Read more…]
