A Conference Learning Manifesto With Ten New Principles To Adopt October 12, 2012 by Jeff Hurt We participate, therefore we are. This spin on cogito ergo sum (English: “I think, therefore I am”) is a good motto for all conferences and events. It is exactly where I think conference organizers should begin to focus their meeting planning efforts. They need to focus on designing learning experiences where attendees actively participate, not … [Read more…] Filed Under: Conference Education Tagged With: , adult learning, adult learning principles, conference best practices, conferences, participatory class, participatory conferences, participatory culture
Is Your Conference Marketing So Last Year? October 11, 2012 by Dave Lutz Every year you have to figure out how to fill the chairs at your annual event. It’s Déjà vu all over again. The minute the conference is finished, you have to start again, figuring out new ways to get your audience to return the following year. It’s a never-ending cycle where you’re in constant search … [Read more…] Filed Under: Attendance Marketing Tagged With: , conference best practices, conference marketing, conferences, event marketing, marketing
As The World Changes, So Should Our Annual Meetings October 4, 2012 by Jeff Hurt If our world had changed in profound ways, what effect, if any, should those changes have on the mission and direction of the typical annual meeting? How long can an organization’s annual meeting continue to replicate what it has done for the past 20 to 50 years? Is the old conference model sustainable in the … [Read more…] Filed Under: Event Planning Tagged With: , conference best practices, conferences
Speakers Required To Promote Your Conference In Social Media Must Follow FTC Endorsement Guidelines October 3, 2012 by Jeff Hurt We’ve come a long way, baby! ~ Loretta Lynn The times they are a-changing. ~ Bob Dylan The catch-phrases are abundant that our world and work continues to evolve. The Ever-Evolving Conference Speaker Contract Nowhere is this evolution more evident than some conference speaker contracts. I have personally seen a change in some conference speaker … [Read more…] Filed Under: Speaker Coaching Tagged With: , conferences, presentation best practices, presenter, Social Media, social media best practices, speaker, speaker tips
Onsite Scheduled Appointments Are Changing The Event Landscape [Infographic] September 21, 2012 by Jeff Hurt One-to-one onsite appointments are changing the event landscape. Here’s how. More on Event Management Software Filed Under: Attendance Marketing Tagged With: , conference best practices, conferences, meeting planning best practices, meeting professionals
Your Conference Is Like One Of These Types Of Restaurants September 20, 2012 by Jeff Hurt Some of my friends call me a foodie. I prefer the term connoisseur as it sounds more sophisticated. There’s no doubt about it. I am devoted to the enjoyment of good food. Three Types Of Restaurants One of the things I’ve learned in my scouring for good and unusual foods is that there are three … [Read more…] Filed Under: Event Planning Tagged With: , conference best practices, conference marketing, conferences, event marketing, marketing, meeting planning best practices, meeting professionals
Four Basic Conference Principles You Must Adopt September 19, 2012 by Jeff Hurt Brain drain or brain fuel? Which would you rather create for your conference attendees? Brain fuel for sure! Unfortunately, most conferences are nothing more than brain drains. The Traditional Conference Tension Conference organizers have to balance a common tension: fill seats versus creating a unique attendee experience. Usually, conference organizers land on the side of … [Read more…] Filed Under: Event Planning Tagged With: , brain science education, brain-friendly conferences, brain-friendly meetings, conference best practices, conference education, conference tips, conferences, meeting industry trends, meeting planning best practices
CEUs Are The Fool’s Gold Of Conference Marketing September 17, 2012 by Dave Lutz Continuing Education Units (CEUs) are nothing more than fool’s gold. Yes, that’s right. It’s just like Pyrite with a metallic yellow hue luster that attracts us. We think it’s gold…but it’s not! CEUs or continuing education credits are often mistaken for the primary reason why attendees go to conferences. While important, they are no longer … [Read more…] Filed Under: Attendance Marketing, Business Model, Conference Education Tagged With: , conference marketing, conferences, event marketing, marketing
Social Media, Social Technology Tools And Social Learning For Your Conference September 14, 2012 by Jeff Hurt OK, I admit it. I’m an information junkie! I’m addicted to learning new information. Learning, My Drug Of Choice Learning is my drug of choice. I get a high when my internal light bulb flashes. With each aha, my body is flooded with endorphins. I consume hordes of information on a regular basis. I love … [Read more…] Filed Under: Experience Design Tagged With: , adult learning, adult learning principles, conference best practices, conference education, conferences, Education & Adult Learning, social learning, Social Media, social technology
Social Learning At Conferences: Moving From Passive Attendee To Active Participant September 13, 2012 by Jeff Hurt Have you ever received the elbow nudge during a workshop or conference? If you’re like me, you’ve even given a few to colleagues and friends. The Ubiquitous Elbow Nudge The elbow nudge occurs when a peer decides to emphasize something a presenter said. Suddenly you feel an elbow in your rib cage as your contemporary … [Read more…] Filed Under: Conference Education Tagged With: , adult education, adult learning, adult learning principles, conference best practices, conference education, conferences, Education & Adult Learning, informal learning, learning trends, social learning, speaker tips