Silos belong on farms, not your conference strategic plans. Unfortunately, most of us are familiar with the traditional company departmental silo model. As is your conference planning process! We work, live and breathe in silos on a daily basis. Social Media Streamlines Silos So it is with social media. It is often compartmentalized into one … [Read more…]
It’s time to juice up your attendees’ conference experience with a mobile app. The best built-for-purpose conference apps provide a seamless and user-friendly experience that can be customized by the attendee. Conference Mobile Apps Here To Stay Built-for-purpose conference apps have hit the fast-follower stage. In fact, most major conferences are in their second or … [Read more…]
Marketers still place a high value on social media. 83% of marketers surveyed by Social Media Examiner indicate that social media is important to their business. 73% of event organizers surveyed by Amiando indicate that social media is important to their conferences, events and meetings. Clearly social media is a fad that’s gone rad and … [Read more…]
Have you noticed an emerging trend of Twitter and Facebook integrating with TV? Smartphones and tablets are now on coffee tables beside the TV remote. Nielsen says that 40% of television watchers are multiscreening everyday. These couch potatoes have a TV remote in one hand and their mobile device in the other! Why? One-third of … [Read more…]
“This year we are going to start engaging with more people via social media,” your boss says at the staff meeting. “We’re going to have a conference blog, a Twitter feed, a conference Facebook page and a Linkedin event. And I need each of you to contribute some weekly content.” Hearts drop. Eyes roll. Some … [Read more…]
Your conference’s social media presence is worthless unless you do something with it. It isn’t enough to have a conference blog, an event Facebook page, a conference YouTube channel, an event Twitter profile, a LinkedIn event or a multiplicity of other outposts in social media. Ok, perhaps it’s better than not having a presence at … [Read more…]
I am a firm believer that the proper application of appropriate meeting technology is a corner stone of today’s successful meetings and events. The world has changed. Our customers have changed. Yet our conferences and meetings are institutionalized systems that have remained stagnant. Blessed Are Those… The following beatitudes are suggested ways to help meeting … [Read more…]
The majority of conference and event organizers are not monitoring social media. Are you? According to a 2011 Social Media & Events Report released by amaindo, more than 60% of event organizers do not use social media to listen, connect and collect data about their customers and potential customers. Event organizers are overlooking a lot … [Read more…]
Today’s Audiences Want High Tech With High Touch Today’s conference and event audiences are hungry to be engaged and involved in the experience. They want to participate in a variety of ways. They are willing to try new things. 95% of the attendees at my presentation at Event Solutions Idea Factory said technology changes audiences. … [Read more…]
Have you seen these new meeting and event tech tools? Sometimes staying abreast of the latest tech tools can seem daunting, especially in a world where change is the constant. Here are five tech tools that are worth reviewing. almost.at – Online Free Real Time Event Aggregator Website A free conference and event real-time aggregator … [Read more…]
