Do you remember this Sesame Street song? One of these things is not like the other. Which of these things just doesn’t belong? This list of conference big ideas just doesn’t belong to the traditional, average conference planning process. These ideas are not for the faint-hearted. Nor are they for the meeting professional looking for … [Read more…]
Most conferences are stuck in a rut! The experience has not changed in three, five and even ten years. They are predictable and often commoditized. So how do you create a conference experience that is not like all the others? Start by considering one or more of these conference big ideas. They are the conference … [Read more…]
When Velvet Chainsaw Consulting conducted speaker research with 120 associations with research and consulting company Tagoras Inc. in 2013, we found that nearly 77 percent use a call for speakers/sessions process. Associations value member input. One-third of these organizations accept 60 percent or more of the proposals, indicating either a low number of submissions or … [Read more…]
What’s the role of the 21st Century meeting and conference professional? In the past, the answer was easy. Perform very straight forward, transactional, functional tasks related to the logistics of conferences, meetings and events. S/He fulfilled the same types of tasks on a daily basis. When asked to make improvements, s/he focused on efficiency and … [Read more…]
Ok, admit it! You’re good at the details. You have an eye for minutia. You live and breathe by the motto, “A place for everything and everything in its place.” You wear as a badge of honor that the devil is in the details. You take great pride in creating a sense of order out … [Read more…]
You can make your conference the purple cow of all conference experiences. That is if you want to be seen as unique and different. So how do you do that? By creating conference experiences that help your participants think smarter! This means designing conference experiences that go full frontal! Going full frontal means engaging the … [Read more…]
It’s time to take your conference full frontal! No, not a full frontal lobotomy. Nor a behind the scenes look at the private parts. It’s time to challenge and encourage your conference stakeholders to focus on engaging their brains at a higher level. It’s time to develop conference experiences that help your stakeholders think smarter. … [Read more…]
Your real conference competition is not that event held six months after yours. Nor is your competitor time, money and resources. Your real competitor is mediocrity to paraphrase authors Karin Hurt and David Dye. You’re In A Difficult Position: Look Backwards Or Forwards For Programming? Today’s technology driven, hyper-connected, instant gratification, real-time world puts you … [Read more…]
Imagine designing your next conference or annual meeting from scratch around content instead of picking up the template you’ve been using for years and tweaking it. Not just your education programming, but your breaks, meals, even your exhibit hall (which we advocate for evolving into a solutions center, including changing the name). “Please stop designing … [Read more…]
We outlined the first 10 things you need to kill — from making your annual business meeting part of your general session to promoting invitation-only events — in order to bring your meeting up to speed. Here are the next 10 elements to knock off. 11. Your distinguished-lecture series does not engage. Many associations have … [Read more…]
