Top Trends for Your Event’s Social Influencer Campaign April 12, 2022 by Betsy Bair The great resignation, coupled by increases in unsubscribes, have made it more difficult than ever to reach the inbox of potential attendees and conference participants. The events community can learn a lot from the B2C social landscape as we navigate the ins and outs of best practices and trends for moving fence-sitters to paying registrants. … [Read more…] Filed Under: Attendance Marketing Tagged With: , attendee marketing, registration, social influencer, Social Media, trends
The Rise of the Gig Economy and What It Means for Conferences May 23, 2017 by Dave Lutz Work and life are transforming at a rapid rate. When considering long-term conference or organizational strategy, it’s wise to future-cast the impact major workforce trends may have on your profession, particularly because conferences are about people first and content second. You need to determine who (target audience) you’re designing for before you address the what … [Read more…] Filed Under: Business Model, Hybrid & Virtual Tagged With: , future trends, gig economy, trends, workforce trends
Even More Buckaroo Breakaway Cadillac Conference Programming Trends – Part 2 January 19, 2017 by Jeff Hurt Expect the unexpected…just as Buckaroo Banzai did in the 1980s movie of the same name. Buckaroo and his merry band of cavaliers were ready to save the world from whatever came their way. They would embrace the context of each dimension much like you need to embrace these current conference programming trends. While these trends … [Read more…] Filed Under: Event Planning, Experience Design Tagged With: , attendee experience, collaboration, conference organizer, disruption, future-focused conference programming, leadership, meeting planner, strategic thinking, systems thinking, trends
Buckaroo Breakaway Cadillac Conference Programming Trends Looming Your Way In 2017 – Part 1 January 18, 2017 by Jeff Hurt It’s the adventures of your next conference experience across the eighth dimension. Oh, wait. That’s the intro to Buckaroo Banzai about the adventures of the science fiction rock musician and his band of cavaliers. Well, similar to Buckaroo’s adventures, you have the opportunity to take your band of conference participants into the 21st Century conference … [Read more…] Filed Under: Event Planning, Experience Design Tagged With: , attendee experience, choice architects, conference organizer, conversational intelligence, curators, future-focused conference programming, learning design, meeting planner, trends, We-Centric
Trends For Tomorrow’s Conference January 6, 2016 by Jeff Hurt Every conference experiences change. Well, at least is should experience some change. Especially if it’s a healthy and growing conference. Yet some conference organizers—those that keep their finger on the intersection of society, their profession and their customers’ industry—sense that they are in the midst of radical change. It’s the kind that only happens every … [Read more…] Filed Under: Event Planning Tagged With: , conferences, trends
Four Visionary Leadership Conference Mindsets Needed In The 21st Century January 5, 2015 by Jeff Hurt Vision…it’s easy to talk about. It’s hard to create and implement. And it’s often even harder to upgrade. What’s your vision for the 21st Century conference? How are conferences evolving? As the new year starts, there’s no time like the present to think about creating a fresh vision and adopting a new frame of mind … [Read more…] Filed Under: Event Planning Tagged With: , conference best practices, conferences, meeting industry trends, meeting professional, mindset, trends
20+ Tradeshow Trends For 2014 And Beyond December 20, 2013 by Jeff Hurt The events, exhibitions and meetings industry continues to evolve as it faces global changes and disruptive innovation. Here are 20+ tradeshow trends for exhibitors and show managers. 20+ Tradeshow Trends For 2014 & Beyond from Jeff Hurt View this the 20+ Tradeshow Trends for 2014 & Beyond in your own broswer . What trends would … [Read more…] Filed Under: Sponsorship & Exhibits Tagged With: , conference, exhibitions, exhibitor, meeting industry trends, trade show, tradeshow, tradeshow best practices, trends
21st Century Revolutionary Conferences Have Transformed The Traditional Education Session October 21, 2013 by Jeff Hurt Conferences that focus primarily on lecture-based methods are becoming increasingly difficult to defend! There is ample evidence that the lecture creates phony learning, along with the inability to retain and apply what has been heard. Packed conference sessions and smile-sheet summary evaluations only indicate that attendees can successfully sit through dreary lectures. It does not … [Read more…] Filed Under: Conference Education Tagged With: , active learning, conference best practices, conference education, conferences, meeting planner, meeting professionals, trends
The Function Of Content Changes In Revolutionary Conferences October 18, 2013 by Jeff Hurt Conference organizers strong commitment to content actually blocks the path to more attendee-focused and learner-centric conference experiences. This focus on content as the core of the conference creates a barrier that obstructs presenters. Most speakers freely acknowledge that the need to cover content strongly influences, and often dictates, their presentation decisions. Our allegiance to content … [Read more…] Filed Under: Conference Education, Sponsorship & Exhibits Tagged With: , conferences, content, meeting industry trends, sponsorship, trends
Disruptive Revolutionary Conferences Are Coming: The Need To Refocus On Our Customer October 17, 2013 by Jeff Hurt “If anyone is going to disrupt this industry, it is going to be us!” I love this quote from Smart Customers, Stupid Companies. I think more conference organizers should adopt it! Here’s my question for meeting professionals and conference organizers: Are you going to have “Smart Attendees, Stupid Conferences or Smart Attendees, Smart Conferences?” To … [Read more…] Filed Under: Event Planning Tagged With: , conferences, meeting industry trends, revolutionary conference, sponsorship, trends