Where Are We And Where We Are Going? April 5, 2011 by Jeff Hurt The Pew Internet & American Life Project provides great data on Americans and the Internet. The Project produces reports exploring the impact of the Internet on families, communities, work and home, daily life, education, health care, and civic and political life. They are a great resource of data for any conference organizer or assocation leader … [Read more…] Filed Under: Social Media Tagged With: , association, event technology, Social Media, social networking, technology
What Is The Right Mix? Face-to-Face, Digital, Hybrid Events March 29, 2011 by Jeff Hurt Your meeting’s reach no longer stops at the conference room walls. Now technology makes it possible to reach people you never had access to before. The question is: How much should be live-only and how much shared with a remote audience? How do you create an environment that makes your remote attendees feel they are … [Read more…] Filed Under: Business Model, Hybrid & Virtual Tagged With: , conferences, digital events, engagement, event technology, hybrid events, live streaming, virtual events
Using Gamification To Influence Event Participants’ Behavior March 17, 2011 by Jeff Hurt Gamification is the current shiny object for the meetings and events industry. Why all the hype about gamification? As the business sector is discovering, gamification has the power to Increase and improve customer engagement Build customer loyalty Incent customers to do specific things Defining Gamification Gamification is the use of game mechanics and game dynamics … [Read more…] Filed Under: Event Planning Tagged With: , conferences, engagement, event technology, Gamification, MMOG, MMOs, Social Media
8 Pre-Conference Strategies To Engage Your Participants March 10, 2011 by Jeff Hurt A lot of energy, time and passion is put into planning a conference. Many focus on all the onsite logistics running smoothly. Seeing Conferences In A Ecosystem Of Customer Touchpoints Conference participants focus on their experience. Their emotions range from the pre-conference anticipation and hype to the post-conference blues and exhaustion. And often the … [Read more…] Filed Under: Attendance Marketing, Experience Design Tagged With: , conferences, ecosystem of touchpoints, engagement, event technology, meeting planning best practices
Tech Seeds Of Revolution In Meetings And Events March 8, 2011 by Jeff Hurt The future is already here – it’s just not evenly distributed. ~ William Gibson. From The Information Age To The Participatory Culture The explosion of digital media and the emergence of the participatory culture have amplified and transformed communication in ways we are only beginning to discover. Today, creating and sharing information is the … [Read more…] Filed Under: Event Technology Tagged With: , conferences, event technology, meeting planner, technology
A Step By Step Process To Use Text To Screen During Events March 1, 2011 by Jeff Hurt Does technology change today’s audiences? 95% of the attendees at my presentation at Event Solutions Idea Factory said yes. The majority of them felt that when technology is used correctly at a conference or event, it can engage an audience. And 100% of my audience texted me during my presentation. Yes, 100% of this global … [Read more…] Filed Under: Event Technology Tagged With: , backchannel, conferences, engagement, event technology, Text to screen, Text2Screen, texting, texting at events, twitter, Twitter for events
Creating The iEvent: Technology Tools For Audience Engagement February 28, 2011 by Jeff Hurt Today’s Audiences Want High Tech With High Touch Today’s conference and event audiences are hungry to be engaged and involved in the experience. They want to participate in a variety of ways. They are willing to try new things. 95% of the attendees at my presentation at Event Solutions Idea Factory said technology changes audiences. … [Read more…] Filed Under: Event Technology Tagged With: , attendee engagement, engagement, event technology, iEvents, Social Media, social technology for events, social tools
The Conference Backchannel: Bonus Or Bomb? February 24, 2011 by Jeff Hurt When I say Twitter backchannel, what’s your first reaction? Seriously, what’s the first thing that you think? Huh? What’s that? OMG, that’s a way to destroy the speaker’s presentation! We can’t do that. What if someone has something negative or childish to say about the presenter or the event and it gets displayed for everyone … [Read more…] Filed Under: Experience Design Tagged With: , backchannel, conferences, engagement, event technology, twitter, Twitter for events
Make Your Hybrid Event A Romper Room Experience February 14, 2011 by Jeff Hurt Are you old enough to remember the children’s television show Romper Room? It ran in the United States from 1954 to 1994. It also was televised in Australia, Canada, Japan, Puerto Rico, New Zealand and the United Kingdom. Hybrid Event Lessons From Romper Room Romper Room was aimed at children ages five and under. … [Read more…] Filed Under: Conference Education, Hybrid & Virtual Tagged With: , event technology, hybrid, hybrid event, live streaming, meeting best practices, virtual attendee, virtual event
Digital & Virtual Event Technologies Defined February 11, 2011 by Jeff Hurt No doubt you’ve started investigating the dizzying array of digital solutions for your event: content-capture, hybrid, live stream, on-demand, Skype, videoconferencing, virtual, webinar, 2D, 3D. It can be perplexing. Especially when you are used to planning face-to-face events. Often people confuse terms and technologies. We have yet to adopt a standardized vocabulary for this emerging … [Read more…] Filed Under: Event Technology Tagged With: , event technology, hybrid, hybrid event, live streaming, meeting best practices, virtual attendee, virtual event
