Hybrid & Virtual


What I’ve Learned This Year Could Fill a Book

After nearly 30 years leading the event development and execution at the Society for Human Resource Management, I took the leap earlier this year to join the remarkable VCC team and focus on helping associations and organizations improve their annual events. The work we do has reignited my deep appreciation for the role associations play … [Read more…]

The Rise of the Gig Economy and What It Means for Conferences

Work and life are transforming at a rapid rate. When considering long-term conference or organizational strategy, it’s wise to future-cast the impact major workforce trends may have on your profession, particularly because conferences are about people first and content second. You need to determine who (target audience) you’re designing for before you address the what … [Read more…]

Hybrid Meetings Doomed to Failure? Not So Fast

I’ll admit that in 2011, when the Virtual Edge Institute (now called the Digital Experience Institute) first co-located its conference with the Professional Convention Management Association’s Convening Leaders, the experience fell flat for me. At the time, a mere six years ago, the fledgling for-profit entity that wagered its future on the potential of virtual … [Read more…]

Ten Industrial-Strength Awesome Trends Poised To Disrupt Your Conference Education Part 1

They are unusually strong and potent. They are more durable than your current conference education strategies. And they are highly-concentrated ready to improve your attendees’ learning ROI. That is assuming that you are open to understanding, adopting and applying them. The choice is yours. Your challenge, should you choose to accept it, is convincing your … [Read more…]

Do Millennials Prefer Virtual Meetings? No! Face To Face Matters! [Infographic]

Conventional wisdom says that millennials prefer virtual and digital meetings over face to face ones. According to this infographic, compiled by CT Business Travel and NeoMam Studios, a digital design studio 78% of Gen Xers & 80% of millennials say they actually prefer in-person communication with their colleagues. 87% of all professionals believe that face-to-face … [Read more…]

365-Day Conferences Are Unrealistic

We’ve been hearing it for years. Conference organizers have been on a quest to create a 365-day community around their big annual event. As a result, industry education sessions and event technology products have adopted the year-round concept and branding. But there’s a problem, attendees and exhibitors aren’t falling in line. They’ll give you their … [Read more…]

The Evolution Of Onsite Conferences: 26 Trends Coming To An Event Near You

The traditional conference meeting experience is out! People today are looking for unusual, new, innovative conference experiences. They don’t want to attend last year’s annual meeting that just changed the filler. They want something that feels as fresh as their first conference experience. They want an original experience. 26 Trends Coming Your Way Here are … [Read more…]

Two Extremes Of Conference Content Capture: Bite Size Best

Do you provide content capture of your conference sessions? If you do, are your conference recordings experiencing a decline in consumption, especially those synced to PowerPoint? If not, I predict it’s just a matter of time before your royalties evaporate. Learning Re-enforcement and Attraction Capturing content at your premier face-to-face conferences is a must! Capturing … [Read more…]

Helping Your Remote Virtual Attendees Succeed As Participants

Our time is valuable. Many of us see our time as money, a resource that we don’t want to waste. Asking people to commit 30-, 45- or even 60-minutes of their time to attend your Webinar is asking a lot. It’s critical that your digital event provide tremendous value and ROI or you’ll lose your … [Read more…]

Drag Is A Four Letter Word To Avoid In Digital Presentations

Your digital presentation must keep moving or it will be abandoned! As a digital presenter, you can’t afford to get bogged down for any reason. If you do, you will lose attendees. Faster, Upbeat Pace The pace of your Webinar, teleseminar or virtual presentation must be faster than your traditional face-to-face presentation. No, that doesn’t … [Read more…]