Social Media

Social Media: Fad Or Revolution 2012

  Is social media just a fad that will eventually implode? Or is it a revolution in the way we communicate? Take a look at some of the interesting data and decide for yourself. Here is the slide deck for my recent presentation for the 2012 CSRM Summit in Dallas, TX. IT contains some updated … [Read more…]

Facebook, LinkedIn, Twitter, Pinterest: 60 Seconds In Social Media [Infographic]

  Did you know? That every 60 seconds Foursquare has 2,000 checkins LinkedIn has 7,610 searches Twitter has 175,000 tweets Facebook has 700,000 messages sent And more. Check out this Infographic from Social Jumpstart, which takes a closer look at what happens in social media every 60 seconds.

The Social Media Cheat Sheet [Infographic]

  Like the telephone and email, social media is not going away. It’s not going to implode, explode or just die. It’s a communication tool that will be around for a long time. People use social media for personal and business reasons. They use it for entertainment, to learn, to network and to source products … [Read more…]

How To Influence Facebook Users

Facebook users just want to belong. With more than 800 million registered users, that’s a lot of us that want belong to something. Maybe, just maybe, your organization can help them belong to something of value, something cool and hip, something that promotes life-meaning and purpose, or something that helps them professionally. People Use Facebook … [Read more…]

Using Social Media Successfully For A Digital Concierge And Customer Service 3.0

Ever been in a small business or restaurant that has a small bell sitting on the front counter? Next to the bell is a sign with the words “Ring for service.” In my opinion, many of today’s social media networks are the equivalent of that little bell with the words “Tweet or post for service.” … [Read more…]

5 Ways To Super-Charge Engagement On Your Facebook Page

Facebook. Say that name and people either nod in agreement or shriek with fear. Facebook’s jargon, processes and activity are part of mainstream society today. We judge relationships based on a person’s Facebook relationship status. We see if someone has current photos in their albums. We check their work history and their timeline. We review … [Read more…]